For business brokers & M&A advisors in aesthetics
A profit line your buyer can underwrite.
Exit-Ready Retail installs a documented retail line in aesthetics businesses preparing to sell — on consignment, at no cost to you or your client.
1 in 3
spas do less than 10% of sales from retail
75%
say staff resistance to selling is their top retail barrier
$0
what diligence assigns to undocumented retail income
Sources: Spa Business / Contento Marketing survey of 400 U.S. spa directors · FOCUS Investment Banking on medspa multiples
The missed opportunity: retail that is built up and documented before the listing becomes revenue a buyer can underwrite — priced at the deal's multiple at closing. Documented, recurring revenue is what moves medspa valuations.
The fix: co-brand with a clinical line
No formulation, no inventory risk, no new brand to launch. Alón Labs installs CODE3 as a documented retail line:
Consignment opening kit
No cash outlay for the owner
One staff training
Done once
Trial units for the staff
The team uses the product before they recommend it
Counter cards + POS template
Sell-through tracked at the register, in the owner's own system
Monthly reporting
A clean paper trail from day one
Designed around the #1 barrier.
CODE3 isn't sold at the register — it's recommended inside the treatment conversation by an esthetician already treating pigment. One product, one protocol, not a twenty-SKU line to memorize. The staff get their own units, so the recommendation comes from experience. And consignment means no dead stock for anyone to pressure the team about.
Why a specialist line instead of a household name?
| Specialist line (Alón Labs) | Household-name line | |
|---|---|---|
| Terms | Consignment — no cash outlay | Opening-order minimums, rigid wholesale terms |
| Exit infrastructure | One-page retail P&L for the dataroom + supply agreement that transfers at closing | Not offered — accounts often need re-approval when the business changes hands |
| Online price competition | Not price-shopped — reorders stay at the register, in the P&L | 55% of spa directors report Amazon/eBay pressure on the lines they carry |
| Co-branding | Spa's name on the counter cards; founder-level access | Shelf placement; a rep covering hundreds of doors |
| Value to the buyer | Exclusive line with documented sell-through — conveys with the business | Any buyer can open the same account — adds nothing unique to the listing |
| Consumer recognition | Built through the treatment conversation and staff experience | Instant — the honest advantage of the big names |
What the seller lists with
- A one-page retail P&L for the dataroom
- A supply agreement that transfers to the buyer at closing
The math
| Scenario | Sales per day | Units per month | Documented margin per year |
|---|---|---|---|
| Low | 1 | ~20 | ~$28,800 |
| Base | 5 | ~100 | ~$144,000 |
| High | 10 | ~200 | ~$288,000 |
Assumes $120 wholesale margin per unit and ~20 retail days per month. Priced at market SDE multiples at closing — and the P&L reflects whatever the register actually shows. The numbers are the owner's, not ours.
We don't pay or accept referral fees. The program stands on the numbers. It only works if buyers trust the P&L — so there is nothing behind it but the P&L.
The product
CODE3 is a patent-pending pigment correction serum formulated by a board-certified plastic surgeon — one of the only 10% tranexamic acid formulas on the market, built to correct abnormal pigment without suppressing healthy melanin. $240 retail. Best suited to businesses whose clientele already buys premium services — typically facials at $150 and up.
Alón Labs has been in business for 12 years and has served thousands of customers. We currently co-brand with a plastic surgery practice. We're a California-based family business.
Talk to us
Allon Jacobs, CEO & Cofounder
allon@alonlabs.com · www.alonlabs.com