Welcome to the future of skincare. What's your skin IDENTITY™?
Why consider IDENTITY™?
Personalized skincare doesn't have to be just some lofty buzz term anymore. It's here, and not the pseudo version, the real thing that will make skincare personal to your skin. By taking the IDENTITY™ skin assessment, we will be able to make a serum based on your unique skin characteristics. We use only the most high quality and scientifically validated natural ingredients, consistent with the Alón philosophy of respecting the power of nature's thousands of years dealing with the sun and the environmental factors affecting its outer layers.
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